Bookings show the outcome.
Search data shows the question before it.
A reservation tells you which demand converted. It does not show the searched stay dates that produced no booking, so the team sees only part of the direct-demand picture.
Analytics and CRM tools can explain traffic, campaigns and user journeys when configured for them. Booking Engine Search adds a hotel-revenue view of searched stay dates beside pace and booking outcomes; it complements those tools rather than replacing them.
High search volume with low booking activity is a reason to check price, availability, terms, booking experience and channel context. It is not proof that any one factor caused the result.
One agreed event turns direct searches into date-level context.
The booking-engine provider or website developer adds the agreed event. Only searches that trigger the implemented event appear in Peaqplus, so coverage is checked before launch.
The event can pass the property, searched stay dates, guest count and room type. The exact payload and available fields are confirmed for the booking engine and website setup.
The searched stay range can be analysed by arrival date, stay night or departure date. This makes the same event useful for lead-time, daily-volume and future-date views.
Peaqplus does not require guest names, email addresses or other contact details for this event. Identifier, cookie and consent requirements still depend on the provider and the hotel’s implementation.
Four reports turn search events into questions the team can act on.
Lead-time patterns, daily search volume, dated booking context and searched future stay dates. Each view answers a different question without pretending the signal proves why the result happened.
The 12 × 12 lead-time matrix.
Twelve search-month rows by twelve target-month columns. Read across a row to see which stay months appeared in February searches; read down a column to see when searches for an August stay were recorded. The diagonal shows same-month searches, while the off-diagonals reveal the lead-time shape.
- Switch between arrival, stay-night and departure views using the same integrated event history
- Compare the current lead-time shape with last year's available search history
- Put pickup beside search volume to identify dates that deserve investigation, not to assign a cause
Daily volume, with the top three most-searched dates.
See the number of integrated searches recorded each day, the three most-searched target dates and the combined share of all other dates. Use it as a quick demand check before the team decides where deeper analysis is needed.
- Trend chart at the top — daily volume over a chosen range (default: current month)
- 30-day lookback table — date, total searches, the three most-searched targets
- An unexpected target-date peak can surface before the same pattern becomes clear in booking pickup
Searches and dated booking outcomes, side by side.
For each day in the selected range, compare integrated searches with individual bookings, group bookings, total pickup and the reported conversion ratio. This is date-level commercial context; it does not prove that the same visitor booked or that price caused the outcome.
- Three-axis mixed chart — search-count line, pickup bars (individual + group, stacked), conversion-percent line
- Discussion threads can keep the question, owner and follow-up beside the relevant row
- High search with low booking activity prompts a review of rate, availability, terms, UX and channel context
Searched future stay dates in a 60+ day view.
A calendar view: every cell coloured by search intensity, classified against the previous 30 days' top-five most-searched days. Red is a demand peak. Orange is elevated. Green is a normal day. The classification refreshes daily as patterns shift.
- Review searched future stay dates across the next 60+ days
- Hover any cell to see the search count, lead-time, and target-date breakdown
- Warm dates with low OTB become candidates for a pricing or marketing review, not an automatic action
Turn the search signal into a documented next step.
Booking Engine Search sits beside the commercial workflow. It supports investigation and follow-up; it does not run campaigns or change prices automatically.
Four Booking Engine Search reports put searched stay dates beside dated booking results. They are included with every subscription once the event is active.
Compare direct-search volume and top dates with pace and booking outcomes before choosing the marketing response. The view does not attribute cause.
Turn a high-search, low-booking row into a documented question, owner and next step. Keep the hypothesis separate from the result.
When Pulse AI is selected, ask questions about the search data available in Peaqplus and follow the answer back to its source. Pulse AI is optional.
Peaqplus does not require guest contact details for the event.
The agreed event can be limited to the property, searched stay dates, guest count, room type and a technical event or session marker. Peaqplus does not require a guest name or email address. Whether the final implementation uses an identifier or cookie, and which notice, consent or legal basis applies, depends on the booking engine and hotel website setup; the hotel should confirm that with its privacy lead or DPO.
Confirm who can add the event before promising a launch date.
A source-agnostic event schema does not mean every booking engine connects automatically. The provider or website developer must implement the event; access, provider approval and the hotel website setup determine the scope and timing, and the third party may charge for its work.
Bring the exact booking engine and website ownership to the demo. We share the event specification and confirm the implementation path before committing to coverage or timing.
Common questions.
See the four reports before you involve the provider.
In a 45–60 minute walkthrough, we use a simulated hotel to review the lead-time matrix, daily summary, dated search-to-booking context and future-date calendar. We then map the required event fields, implementation owner and validation steps for your booking engine.
The demo is free. Booking Engine Search is included with every subscription and has no separate Peaqplus setup fee; the provider or developer may charge for implementation.