Platform/Discovery
Hotel AI visibility · four engines · measured weekly
Discovery

See whether AI recommends your hotel. Give it a better source.

Discovery gives your hotel a public, AI-readable profile with a direct rate and booking link, then checks ChatGPT, Gemini, Claude and Perplexity every week. See where you appear, how you are described, which competitors feature, which sources shape the answers and what to improve next.

No platform can guarantee an AI recommendation or a booking. Discovery gives assistants a current, hotel-approved source they can crawl, measures a consistent panel of traveller questions, and turns the gaps into actions your marketing, distribution and web teams can take.

A wellness hotel near the lake I can book directly?
AI assistant
A good match is Lakeside Spa Hotel — a 5-star wellness property with direct booking:
Lakeside Spa Hotel
Lakeside · spa · 5-star
€182
/ night · direct
★ 9.1 · 1,204 reviewsBook direct →
source: stay.peaqplus.com/lakeside-spa
One module · three commercial questions

Make AI visibility useful to the whole commercial team.

The same weekly evidence answers a different decision for marketing, management and the team responsible for the hotel website.

01
Where are we visible — and which source shapes the answer?

See which traveller questions surface your hotel, which engines mention it and whether the cited source is your own site, an OTA or another publisher.

MARKETING / DISTRIBUTION
02
Is visibility improving — and what needs attention?

Follow a comparable weekly trend, Share of Voice against your compset and a prioritised list of website and content gaps.

GM / OWNER
03
What should we change next?

Turn missed questions, weak source coverage and inaccurate descriptions into a concrete page, FAQ or technical action — then measure the same panel again.

CONTENT / WEB TEAM
01
A current, hotel-approved source

Give assistants hotel information they can check.

Discovery publishes a public profile on stay.peaqplus.com with the hotel information an assistant needs to evaluate a recommendation: name, location, amenities, guest score and source, direct rate, official links and the direct-booking URL.

Your team controls the introduction, amenities, guest FAQ, hero image and official links. Rate and score refresh daily. The page improves crawlability and gives engines a clearer source; it is not paid placement and does not guarantee inclusion in an answer.

What the public profile carries
  • Hotel-approved description, amenities, FAQ, image and official links
  • Direct rate and sourced guest score, refreshed daily
  • Structured hotel, offer, rating, FAQ and booking-action data
  • Direct-booking link — a clear next step when the page is cited
stay.peaqplus.com/lakeside-spa
EVERYTHING IN ONE READ
nameLakeside Spa Hotel
price€182 / night · today
rating9.1 · 1,204
addressLakeside, HU
amenitiesspa · pool · parking
faq12 answered questions
booking→ your engine
The full entity — not a page the bot has to guess at.
02
Four engines, every week

Track a comparable signal, not a one-off answer.

Every week Discovery puts the same panel of English and Hungarian traveller questions to Perplexity, ChatGPT, Claude and Gemini. Your hotel's name never appears in a question. Keeping the panel stable makes week-to-week movement comparable instead of mixing a visibility change with a prompt change.

Perplexity is measured as a web-grounded run; ChatGPT, Claude and Gemini are measured as direct model responses. Consumer apps may add search, personalisation or a different model version, so an individual guest can see a different answer. Discovery reports these layers separately instead of presenting the test as a perfect copy of every consumer session.

Mention rate answers whether you appeared. Share of Voice shows your share of all hotel mentions against your own compset, while the stored answers show which hotel appeared instead.

What the weekly run measures
  • Four engines — Perplexity, ChatGPT, Claude, Gemini — every week
  • A stable, name-free question panel in English and Hungarian
  • Web-grounded and direct-model response layers reported separately
  • Mention rate, Share of Voice, competitor appearances and trend
THIS WEEK'S RUN
30 questions × 4 engines · EN + HU
PerplexitySEARCH-BASED14 / 30 · 47%
ChatGPTTRAINING KNOWLEDGE6 / 30 · 20%
ClaudeTRAINING KNOWLEDGE5 / 30 · 17%
GeminiTRAINING KNOWLEDGE4 / 30 · 13%
SHARE OF VOICE26%of all mentions are yours
You 26%Category leader just ahead at ~31%
03
Citation sources

See whose content shapes the answer.

For measured answers that contain sources, Discovery captures the cited domains and classifies them as your own website, an OTA or another publisher. You can see whether the assistant relies on your official information or lets an intermediary define the hotel.

A citation is not a booking, and not every answer contains a link. The source split is still commercially useful: it shows where direct-site content is missing, where an OTA owns the narrative and which topics deserve a stronger hotel-controlled source.

What the citation split shows
  • Every captured source classified: your site, an OTA or other
  • Named domains, not an anonymous marketplace total
  • Own-site versus OTA share tracked over time
  • A content priority signal — not a booking attribution claim
WHERE THE AI'S SOURCES POINT
Perplexity · this week
30 / 80
cited sources are yours (38%)
Your own site30 sources
OTAs Booking · Szállás.hu · Trivago50 sources
Source share is a content signal, not proof of a visit or booking.
04
AI Mirror

Read the description behind the score.

Mention rate tells you whether the hotel appeared. AI Mirror reads the stored responses and summarises the sentiment, recurring strengths, gaps and positioning — alongside verbatim excerpts so your team can verify the interpretation.

If the description is accurate, you know which messages are already travelling. If it is stale, thin or factually wrong, you know which source claims and hotel pages to review. Updating a source can improve the available evidence; it cannot force an engine to repeat your wording.

What the mirror reflects
  • Overall sentiment — positive, neutral, or off
  • Strengths, gaps and positioning, pulled from the real answers
  • Verbatim quotes — the AI describing you, in its own words
  • Flag invented amenities or stale claims, then review the source
AI MIRROR
POSITIVE · ACCURATE
“A well-regarded 5-star spa hotel on the lakeside, with an extensive wellness area and direct booking — guests rate it 9.1.”
— verbatim, the AI's own words
HOW IT POSITIONS YOU
lakesidespawellness5-star9.1 rating
Strengths: wellness · lakeside setting · high scoreWatch-outs: none surfaced
05
Readiness with context

Two audits. One prioritised action list.

Discovery audits the two surfaces your team can change: the hotel website and the hotel-approved Discovery profile. It combines the findings into one list ordered by expected impact and effort.

The website audit checks crawl access, indexability, visible hotel information, relevant structured data, sitemap and FAQ coverage. The content audit scores the profile on Peaqplus-defined dimensions of experience, expertise, authority and trust. The 0–100 score and letter grade are readiness indicators — not search-engine ranking factors or a promise of inclusion.

What the two audits cover
  • Website audit — crawl access, indexability, visible content, structured data and sitemap
  • Content audit — experience, expertise, authority and trust
  • 0–100 score + letter grade as a Peaqplus readiness indicator
  • One action list — website and profile, ordered by expected impact
WEBSITE · AI-READABILITY
82/100B
AI bots allowed in (robots.txt)
Sitemap present
Machine-readable data in place
Hotel details properly tagged
FAQ content missing — the one gap
→ prioritised fix-list, ranked by impact
CONTENT · READINESS (E-E-A-T)
Experience
Expertise
Authority
Trust
+ FAQ suggestions from the questions you were missed on.
06
Closed loop

Turn a missed question into the next useful page.

Discovery keeps the exact questions where your hotel was absent or described poorly. It turns those gaps into suggested FAQ or page topics in your hotel's own language, ready for your team to review and edit.

After you publish, the next weekly run asks the same panel again. The result may improve, stay flat or move elsewhere; either way, you learn from a comparable test instead of publishing content without a feedback loop.

How the loop closes
  • The questions you were missed on become suggested FAQ entries
  • In your hotel's language, ready to edit and publish in-app
  • Review and publish; the next weekly run repeats the same panel
  • Improvement is measured, not promised
THE LOOP, CLOSED
1
Measurefour engines, weekly
2
Find the gapquestions you were missed on
3
Suggest contentFAQ, in your words
4
Re-measurethe same questions
SUGGESTED FAQ
Missed on “lakeside spa with a wellness package” → add “What wellness packages do you offer?” and re-measure.
Automatic weekly measurement

Set the baseline once. Keep the hotel profile accurate.

1
Approve the profile
Add the hotel content, official links and booking URL. Discovery starts the first measurement when the module is enabled.
2
Keep material facts current
When the hotel profile changes materially, hotel-specific questions regenerate while the stable core panel preserves the trend.
3
Review the weekly run
The measurement runs automatically. Your team reviews the movement, validates suggested actions and decides what to publish.
Pricing

€49/month per property. Everything in one add-on.

Discovery is an add-on to any plan at the current €49/month intro price, flat regardless of hotel size. Setup is free and 1 hour of team training is included. The add-on price sits on top of your chosen Peaqplus plan; the standard BI Core setup still applies. The public profile, weekly four-engine measurement, Share of Voice, citation sources, AI Mirror, both audits and content suggestions are included together.

See Melea's live Discovery page →
Hotel AI visibility FAQ

Clear answers before you add another visibility tool.

What Discovery measures, what it cannot promise, how it fits SEO and what the monthly add-on includes.

01
What is hotel AI visibility software?

Hotel AI visibility software checks whether answer engines mention or recommend a hotel for relevant traveller questions, how the hotel is described, which competitors appear and which web sources are cited. Discovery adds a public, hotel-approved profile with a direct rate and booking link, then turns the weekly measurement gaps into website and content actions.

02
Can Discovery guarantee that an AI recommends my hotel or that a guest books direct?

No. Crawl access, structured information and useful content can make a hotel easier to understand and cite, but no platform can guarantee indexing, placement, wording or a booking. Discovery improves the available source, measures a consistent question panel and shows what your team can change next.

03
Which AI engines does Discovery measure, and how often?

Discovery measures Perplexity, ChatGPT, Claude and Gemini every week with a stable panel of English and Hungarian traveller questions that never contain the hotel name. Consumer apps can add web search, personalisation or different model versions, so individual answers may differ from the measured run.

04
Does Discovery replace hotel SEO or the hotel website?

No. The hotel website remains the primary direct-booking destination, and the same SEO foundations — crawl access, indexability, useful visible content and accurate structured data — still matter. Discovery adds a structured public hotel profile, multi-engine monitoring, citation-source analysis, AI Mirror and a prioritised feedback loop.

05
How much does Discovery cost?

Discovery is an add-on to any Peaqplus plan at the current introductory price of €49/month per property, flat regardless of hotel size. Setup is free and 1 hour of team training is included. The add-on price sits on top of the chosen Peaqplus plan, and the standard BI Core setup still applies.

Signal → Decision → Action → Outcome

Bring your hotel website. Leave with the questions to measure.

In a 45–60 minute walkthrough we show a live Discovery profile and a real weekly run, then map the traveller questions, competitors and source gaps that would make a useful first baseline for your hotel.

Live now · four engines · measured weekly · no placement promise

Not ready for a demo? Start smaller —5-min revenue check →ROI in 4 numbers →