See the offer behind the competitor rate.
Before you answer with a discount.
Bring the publicly available promotions on your tracked competitors' own websites into one board — offer type, booking deadline, stay window, inclusions, advertised price where present, and source link.
Use the offer beside the published rate to separate a simple price gap from a package or stay pattern. The board is a signal to verify — not a net-rate comparison or an automatic promotion recommendation.
Give revenue and marketing the same competitive context.
A structured view of public direct-site promotions helps each commercial role answer a different question without treating a competitor offer as an instruction.
Check whether the apparent price gap is really a room-rate difference, or a package, free night or minimum-stay mechanic.
Compare deadlines, stay windows and inclusions before deciding what your own campaign should test — or whether it should stay unchanged.
Review the public source and commercial trade-off before approving a reaction that may add cost or weaken the rate.
The OTA rate does not show the whole offer.
Two hotels can display the same nightly rate while one also promotes a free night, an early-booking discount or a dinner-and-wellness package on its own website. A rate shop alone does not preserve that context.
Competitor Offers structures the public promotion beside the rate. It does not reveal the competitor's conversion, cost, inventory, eligibility rules or private strategy — those remain questions, not inferred facts.
- Public offer pages on the websites of the hotels you already track
- Offer title, type, booking deadline, stay window, minimum nights and inclusions
- Advertised price where the source publishes one
- Original source link retained for verification
Compare the mechanic before you compare the price.
The commercial meaning often sits in the condition rather than a headline price: book by a date, stay four and pay three, meet a minimum stay, or receive dinner, wellness access or another inclusion.
One promotion can carry several mechanics. Peaqplus keeps each one visible instead of reducing the page to a single discount label; unfamiliar wording remains tied to the original source for review.
- Early-bird · free night · stay-X-pay-Y · % off
- Value-add (spa, dinner, experience) · seasonal · voucher · loyalty
- Minimum stay and multiple conditions on the same offer
- Several mechanics on one promotion — each visible separately
Keep the two date windows separate.
The date by which a guest must book and the dates on which the guest can stay answer different questions. Competitor Offers keeps the deadline and the targeted stay period separate.
An advertised price is also kept separate from a like-for-like rate comparison. Room type, cancellation, taxes, eligibility and package inclusions may differ, so the source price is context — not a calculated effective nightly rate.
- Bookable until — the deadline shown on the public page
- Stay dates — the period the promotion targets
- Several stay periods — each can retain its own minimum nights
- Advertised price — source context, explicitly not an OTA-comparable night
Turn differently worded offer pages into comparable fields.
Hotels describe promotions in different structures and language. When Competitor Intelligence and Pulse AI are both active, Peaqplus turns the public page into comparable offer types, dates, inclusions and an advertised price where one is stated.
The source page remains the authority and can change after collection. Verify an offer before acting; the board does not estimate conversion, package cost or a true net nightly rate, and it does not publish a campaign or change a hotel rate.
- Free-text offer pages → one consistent, comparable map
- Public source link retained on every offer
- Source terms remain available for human verification
- No automatic rate change, campaign launch or performance claim
Move from one promotion to a defensible response.
A single competitor offer is an observation. The decision becomes stronger when the team verifies the source, checks whether the pattern repeats and weighs its own commercial constraints.
One early-bird offer may be an isolated test. Similar deadlines across several tracked hotels are a stronger prompt for investigation.
Compare the rate, conditions and inclusions before deciding between a value-add, a discount, a different window or no change.
Revenue, marketing and management discuss the original page and structured fields instead of three different screenshots or interpretations.
Requires Competitor Intelligence and Pulse AI.
Competitor Offers uses the hotels already configured for competitor monitoring, while Pulse AI structures their public offer pages. The board is available only when both capabilities are active. It adds context to the rate signal; it does not replace source verification or make an automatic pricing decision.
See the required modules →Know what the board captures — and what it does not.
Public sources, offer fields, freshness, price comparability and module requirements in plain English.
Hotel competitor promotion monitoring follows the publicly available offers on the websites of a named competitive set. Competitor Offers turns those pages into a comparable board of offer types, booking deadlines, stay windows, minimum nights, inclusions, advertised prices where present and original source links.
The board can structure public early-booking discounts, free nights, stay-X-pay-Y mechanics, percentage discounts, minimum-stay conditions, seasonal offers, vouchers, loyalty offers and value-add packages such as dinner or wellness access. One promotion can retain several mechanics and date windows.
Not automatically. The room type, cancellation terms, taxes, eligibility, minimum stay and package inclusions may differ. Peaqplus keeps an advertised price as source context and links back to the public offer page; it does not present it as a calculated net or like-for-like nightly rate.
The board reflects the public offer page captured during collection, and the original source link remains available for verification. A source page can change after collection, and structured fields can require human review, so check the current public terms before making a commercial decision.
Competitor Offers requires both Competitor Intelligence and Pulse AI: the first defines the tracked hotels, while the second structures their public offer pages. The capability provides decision context only. It does not change a hotel rate, publish an offer, launch a campaign or claim that a promotion caused bookings.
Bring one competitor offer your team is unsure how to read.
In a 45–60 minute walkthrough, using a simulated hotel, we trace the public offer to its type, booking deadline, stay window, inclusions and source, then place it beside the published rate without treating it as a like-for-like net price.
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