Solutions/For Sales & Marketing
For Sales & Marketing

See what worked.
Plan what's next.

Measurable campaign impact + group deal intelligence. Built for hotel sales and marketing teams who'd rather act on data than wait for the monthly review.

Most hotel sales and marketing tools track activity — emails sent, ads run, leads logged. Few track outcomes. Peaqplus does the second one.

If this sounds familiar

Three blind spots most hotel marketing runs with.

The honest answer in most hotels is that campaign attribution is guessing, weak periods get spotted late, and reports take a day to build. We've heard it across a hundred conversations.

Attribution is guessing

You ran a Google Ads push for the May weekend. Pickup is up. Was it the campaign? Was it pricing? Was it a competitor's bad week? The honest answer in most hotels is "we don't know."

Weak periods spotted late

Next month's Tuesday-Wednesday is empty. The pickup signal was visible four weeks ago. By the time the monthly report flagged it, the demand window was closed.

Reports take a day to build

Month-end. The GM wants a campaign performance review. You spend Monday and Tuesday in spreadsheets. The conversation happens Wednesday. Three quarters of the value was in the speed you didn't have.

01
Demand intent

See what guests search for. Before they book.

Prebook — included free with every Peaqplus subscription — captures every search on your direct booking engine: which dates, how many adults, what room type. Search volume vs booking volume vs final ADR.

The demand intent shows up before it becomes a booking, which is when marketing can still act.

Four reports
  • Search overview — high-level demand timeline
  • Summary by period — week / month aggregates
  • Top-searched dates — where the demand wants to land
  • Daily search-vs-booking conversion
SEARCH INTENT · NEXT 30 DAYS
Search volumeBookings
02
Group deal pipeline

Priced with revenue context.

Inquiries land in the Sales pipeline. Each deal gets a Smart Pricing computed minimum based on your OTB + budget + occupancy band — not a market average.

Hierarchical segments (MICE → Conference, Banquet, Wedding) give you the analytics resolution to see what types convert. Audit trail captures every override and field change.

The weighted pipeline (probability × value) shows up automatically in the Forecast monthly view. Sales and Revenue stop arguing about whose number is right — they're looking at the same one.

Field-log notes from the sales floor go into the sibling Sales Track — they auto-feed the Revenue Track and show up later on the History Report popover when you ask why a date moved.

Sales deep-dive →
SALES PIPELINE · WEIGHTED €350K
Bosch annual
Corporate
€124k80%
Munich wedding
MICE · Wedding
€68k60%
Tech conference
MICE · Conference
€98k80%
Hike club retreat
Group
€18k40%
03
The morning briefing

Push, not pull.

Five email-formatted reports run on a schedule of your choice — daily performance, pickup, summary, multi-property summary, and the Custom Mail Report Builder (you assemble the components and the schedule).

The Daily Briefing lands in your inbox at 7 AM with two AI-generated paragraphs that tell you what to look at today. The report-building work moves from Monday-and-Tuesday to already done by 7 AM.

Email reports detail →
SCHEDULED · DAILY · 07:00
Today's revenue brief
Yesterday performance
Pickup 1d/7d/14d/30d
AI narrative
Top 3 actions (Pulse)
Last year same point
The screens you'll open most

Six views cover the daily work.

Pace Insight

16 tiles on booking velocity — fill curves, pace ratio vs LY, projected month-end with confidence band, required daily pickup to hit budget.

Booking Engine Search reports

4 reports on demand intent. See conversion rates by date, top-searched periods, search volume trends — before they become bookings.

Sales pipeline

Kanban + table view. Drag deals between stages. Filter by segment, period, owner, score. Export to CSV.

€
Smart Pricing motor

Minimum acceptable rate per deal, computed on your data. Override-friendly with audit trail.

Daily Briefing email

Morning AI summary in your inbox. 3 paragraphs. Suggested actions ranked.

Custom Mail Report Builder

Drag-and-drop your own scheduled email report. Daily, weekly, or monthly. Pick the components, the order, the recipients.

Pulse AI for sales

Pipeline questions, answered without opening the CRM.

The Pulse Chat treats the Sales pipeline as queryable data. Three of the questions a sales manager asks every week — answered in seconds.

SalesWhich deals are most likely to close this month?
PulseThree deals at >70% probability: MICE Conference (40 rooms × 3 nights, est. €18k), Wedding Schmidt (28 rooms × 2 nights, €8.2k), Corporate Audi rolling account (est. €11k). Combined: €37.2k by EOM if all close.
SalesWhat's the Smart Pricing minimum for a 40-room group inquiry in May?
PulseBased on OTB, budget, and the occupancy band for those specific dates: minimum acceptable rate €138/night. Below that, the block displaces higher-rate transient. Currently bid: €142 — within accepting range. The Decision audit will capture the call.
SalesShow me the pipeline by source and conversion rate.
PulseDirect inquiries: 32 leads, 28% conversion. MICE referrals: 14 leads, 50% conversion. Corporate accounts: 8 leads, 75%. Best ROI is on MICE referrals — Sales Track has the per-account breakdown.
Pulse AI is included in the Pro bundle or available as a €49/month add-on (intro pricing). Meet Pulse AI →
Pricing

From €119/month — with booking engine statistics free.

Starter includes Booking engine statistics, email reports, Pace Insight, Discussion / Decisions. Sales Pipeline + Smart Pricing is in Pro (€344) or à la carte at €49/month.

See all bundles →
Signal → Decision → Action → Outcome

Attribute the next campaign. End to end.

In our walkthrough we run Peaqplus on our live demo environment — a simulated property with data that moves day to day — walk through a sample campaign, show how the booking engine integration tracks search intent, and demo a Sales pipeline deal with Smart Pricing math. Bring a real campaign; we'll model it.

The booking engine integration is included free in every tier — start there if you want a single-screen quick win.