From reporting to a daily steering tool.
In an approved interview covering the first nine months of 2025, Hotel Clark reported significant revenue growth while keeping the highest RevPAR in its competitive set. András Lakézi, Managing Director at the time, explains the operating change behind the review.
This interview was recorded in October 2025 with András Lakézi — at the time Managing Director of Hotel Clark Budapest and Operations Director of Unione Hotel Management, its operator — reviewing the year’s first nine months. The English quotes are faithful translations of the Hungarian wording he approved. Hotel Clark has used Peaqplus for years and still does today.
“Our goal was to stop merely reporting the data and start genuinely using it as a steering tool” — that is how he summed up why the hotel brought in Peaqplus. What followed reshaped the logic of the daily revenue meetings, too.
One set of numbers, four teams
Management, revenue, sales and marketing gained a shared reference: the same numbers and the same review context. The interview describes this as the basis for more objective and traceable decisions.
management · revenue · sales · marketingEveryone sees the same data — the debate isn’t about whose number is right, but about what the next move is.
The team can keep the reason and supporting data visible alongside a pricing or commercial decision.
The shared view highlights deviations and directs the team to the dates that need discussion.
The customer describes less repeated data assembly and a clearer route into the commercial discussion.
Peaqplus is a Hungarian-built revenue management platform for independent hotels. BI Core creates a shared PMS-based decision view; optional layers add pricing, competitor intelligence, sales workflows and Pulse AI when the hotel needs them. peaqplus.com
See how data becomes a steering tool
Book a 45–60 minute demo using simulated hotel data. We’ll follow one decision from the initial signal to its review and discuss how Peaqplus could sit alongside your current systems.
Free demo · Simulated hotel data · No PMS access · No commitment
