GOPPAR (Gross Operating Profit Per Available Room)

Definition

Gross operating profit divided by the total number of available rooms. Where RevPAR captures revenue per room, GOPPAR captures profit per room — revenue minus operating costs.

What it tells you

GOPPAR is the profitability metric. Two hotels with the same RevPAR can have very different GOPPAR depending on cost structure. For owners, GOPPAR matters more than RevPAR.

How to track it

Requires both revenue (PMS, BI) and operating-cost data (accounting / P&L). Most BI tools surface RevPAR but not GOPPAR.

Where it fits

The natural metric for owner-level conversations. Revenue management decisions affect RevPAR directly and GOPPAR indirectly through revenue mix and cost behavior.