RevPAR (Revenue Per Available Room)

Definition

Total room revenue divided by the total number of available rooms — occupied or not. If your hotel has 100 rooms and €9,000 of room revenue, RevPAR is €90.

What it tells you

RevPAR captures both occupancy and rate in one number. It’s higher when you’re filling more rooms, charging higher rates, or both. Tracking it over time shows whether you’re using inventory more or less efficiently.

How to track it

Surfaced by default in most PMS and BI tools. Track daily, weekly, monthly. Compare to last-year same-point and to budget.

Where it fits

RevPAR is the most-cited efficiency metric. The standard benchmark for property performance and the key number on most owner reports.